Camilla Franks 4 “CAMILLA World”

Camilla Franks launched her fashion label in 2003. Her luxurious and unconventional creations have seen her designs and her style meteorically rise to an iconic status loved even by talk show queen Oprah Winfrey  and the worldwide fashion set. With a background in theatre costume, her ability lies in telling a complex story with each piece. Playful and sophisticated, Camilla infuses her signature garments and homewares with lush colour and intricate embellishments. Camilla says , “For me, CAMILLA has always been a lifestyle brand. After many years developing and perfecting my fashion line, I wanted to expand on CAMILLA World. I launched cushions and candles with my Gypset collection, and expanding into home wares is something I have been very excited to do. It has been a huge process, but I am so thrilled to now be partnering with Designer Rugs and launching my rug collection”. The collection is full of life and colour and in the flesh they are even more amazing, very, very Camilla !

Island Song Camilla Franks

Island Song Camilla Franks

above, ISLAND SONG – This rug is signature Camilla in its playful sophistication. An exploration in dynamic graphic symmetry, Island Song screams “Spanish Summer” with an oriental twist. Drenched in rich tropical tones, Island Song offers a commentary on ancient and modern ritual. A thread between the two cultures’ ceremonies is represented by musical instruments with stylistic tribesmen celebrating a traditional performance. The design reaches a visual crescendo through the central placement of the Island Chief. Is it a call to arms or a call to party – either way, the devil’s in the detail.

 Camilla Franks

Camilla Franks

Endless Summer by Camilla Franks

Endless Summer by Camilla Franks

above, ENDLESS SUMMER – An exuberant exploration of traditional Japanese design. This vibrant juxtaposition of traditionally executed elaborate flowers with angular patterns is rendered thoroughly modern through its mirror graphic style repetition. A visual feast comprised of ancient Japanese pictorials of mountains, delicate bridges and shutters with the luxurious full blooms. The design is modernised using a lush tropical palette including lilacs, greens, blues, and sunset shades which further contrast with a bamboo-like textural pattern.

Oprah wearing Camilla

Oprah wearing Camilla

Qin by  Camilla Franks

Qin by Camilla Franks

above, QIN – Inspired by the rich and culture infused history of China during the highly influential Qin dynasty. From introducing uniform written word to coins and roads, Qin’s greatest triumph was the centralisation of power and commissioning The Great Wall of China. Masterfully represented through a rich palette and the juxtaposition of nature and chaos, with battling dark curving dragons and feminine, floral motifs, against highly elaborate masculine borders representing the order Qin brought to China after 200 years of conflict. The meticulous and ornate detailing of each level is stunning in its symmetry. Strength, power, restraint and absolute hierarchy have been achieved through balanced colour and repetitive patterns.

Hydra by Camilla Franks

Hydra by Camilla Franks

above , HYDRA – Referencing Greek mythology, Hydra is predominantly Mediterranean blue in tones. Influenced by Middle Eastern mosaics, repeated boarders and lavish curlicues, curves and lines are used elaborately. The structure of the rug design immediately draws the eye to the bold yellow, while the proportions are neither mirror images nor perfectly halved. This ensures the rug is so much more than the sum of its parts; the eye is constantly travelling to take on each exquisite detail. The Hydra is bound to be a talking point in any room or space.

Formentera by Camilla Franks

Formentera by Camilla Franks

above , FORMENTERA -An island off Spain’s Ibiza, famous for its natural beauty and rustic charm, Formentera references intricate mosaic and traditional tapestries. Camilla has softened and updated the visual symmetry of design through its naturalistic floral flourishes, curving boarders and subtle colour contrasts, relying on a largely Mediterranean blue palette. The focal of the design, an intricately designed pattern, introduces a fresh green accent, which pops against the yellow, ochre and shades of blue. Aesthetically pleasing, with a balanced and vibrant composition, this piece will enjoy pride of place in both vintage and modern styled spaces.

To find out more about the  Camilla Collection  Oprah image credited to SMH

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