From the moment I received the beautifully packaged press release I knew there was something fun and exciting about to be unwrapped. Beyond the wrapping I was greeted by a hand crafted timber Owl and cork USB stick loaded with some of the most inspiring fun & clever range that I have seen in years. Created by Italian life style brand Discipline taking everyday items drawing from sustainable materials they have and continue to create good ethical design that does not disappoint. The brand describes its collection as conveying “the energy of natural materials and essential forms dictated by such basic needs as sitting or illuminating a room or by needs that are still unobserved, but which are suggested by an original function of a common object. This is why each product is built with materials selected for their self-regenerating properties, such as wood, cork, bamboo, glass, natural textiles and eco upholstering, obtained by sustainable production methods”. What a breath of fresh air, I’m seriously digging a bit of Discipline !
Story by Richard Misso. For Australian and Singapore inquires contact StyleCraft