Moxy NYC Chelsea is located in the midst of the Chelsea’s bustling Flower Market which provided the main influence for the hotel. A small florist run by Putnam & Putnam is located at the front, alongside an Italian patisserie. Both are fronted with huge glass doors that swing up to open them onto the street.
Guests are able to check themselves in at the Yabu Pushelberg-designed reception behind the flower store forming part of the Moxy’s stripped-back approach to hospitality. Yabu Pushelberg and Rockwell Group have created a mix of floral and zany bars, restaurants, workspaces, and space-saving bedrooms inside this New York hotel.
Desks hang down from the ceiling while neon signs flash slogans related to flowers. A curved concrete stair imprinted with the markings of wooden boards leads from the ground floor to the first-floor lobby area, designed by Rockwell Group. The main area on this level is designed to function as a co-working-space-cum-bar. At night, a regular DJ turns up to play music.
Tucked behind the bar is a three-storey-high glass conservatory that offers views to the Flower Market below. Greenery runs all the way up the wall facing the glass
Rockwell Group topped the hotel with The Fleur Room nightclub. Following on from the theme of the ground floor areas, it features glass walls that can be opened up to 360-degree views spanning the Statue of Liberty to the Empire State Building.
As with the Moxy Times Square, the firm’s design uses custom furnishings to make the most of the limited space. Each room features built-in wooden beds, chairs and tables which can be folded away and hung from wooden wall pegs, which are also used to hang clothes in lieu of cabinets.The bathroom layout is also unconventional to save space. Washbasins, which are made out of stone sourced from France, are moved outside of the bathrooms. The showers and toilets are housed in a single volume, partitioned by translucent glass. Striped drapes cover large windows, while other details include wax-dipped canvas headboards that drape down over the wall.